CREATING AN INTERNATIONAL BRAND IN EUROPE
SML is a leading provider of branding and inventory management technology and solutions for the retail industry. The business offers non-RFID and RFID soft lines packing and trim, RFID encoding solutions and RFID inventory solutions.
Objective
Tactic
Campaign results
0M+
OPPORTUNITIES TO SEE0
PRESS COVERAGE ACHIEVED (PRINT & BROADCAST)Website Visits
– 114% increase in SML website visits from the UK
MEDIA BRIEFINGS
– 8 face-to-face introductory media briefings with influential press and analysts with key SML spokespeople c-level spokespeople
Highlights



