NMPI & JARGON PR CASE STUDY

Campaign duration: 10 months

NMPI-logo

NMPi is an award-winning digital advertising agency with over 10 years of experience in delivering global campaigns with granular localised targeting. Its state of the art technology tool assists brands in achieving their advertising goals quickly and efficiently.

Campaign Objectives
  • Position NMPi as a leading provider of digital advertising solutions as well as a team of industry experts
  • Highlight the personal expertise and successes of key NMPi professionals within the UK marketing and business media
  • Secure industry recognition for NMPi’s business expansion, product portfolio and customers to drive widespread credibility
Tactics
  • Thought Leadership: create an ongoing brand presence with unique content
  • News: generate awareness of NMPi’s latest announcements
  • Profiling: establish the expertise of key executives
  • Event Support: secure briefings with key industry press at trade shows
  • Speaking opportunities: grow industry recognition at ad tech and marketing events

Campaign results

0M+
OPPORTUNITIES TO SEE
0
PRESS COVERAGE ACHIEVED (PRINT & ONLINE)

  • Generated awareness

    Increased industry awareness of NMPi’s expansion, products and customers through regular trade press coverage within industry-leading publications

  • Communicated expertise

    Successful positioning of NMPi experts as industry thought leaders through regular thought leadership published in key trade and national media

  • Media relationships across sectors

    Ongoing media coverage achieved across a range of target ad tech, marketing, national, business and vertical publications

Highlights

The DrumMartech series
MarketingTechPerformanceIn
GMA
City AMDigiday