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The Jargon PR Podcast – Becoming an award-winning business

Winning, or becoming a finalist in an award, establishes a huge amount of credibility for businesses. It recognises achievements, whether this is successful work with a customer or impressive business growth, and boosts a company’s reputation. Not to mention, it sets a business aside from competitors. What’s more, success in an award celebrates a team’s..

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The Jargon PR Podcast – Going Global: PR in International Markets

When it comes to launching your PR activity in a new country, it’s not just a matter of replicating the success in your current market. There are lots that businesses need to consider in order to maximise your investment. Of course, there are the obvious differences such as language, however, when we delve further into..

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Complimentary services & support for you

Dear reader, I hope you and your team and family are continuing to all stay safe and well. I wanted to contact you and let you know about some insight into the trends we have seen in the past week. Parts of China reopened last week, a Hermes store sold $2.7M in their first day..

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Supporting the PR industry with PRCA’s COVID-19 Taskforce

  Jargon PR’s Managing Director, Simon Corbett, joins the PRCA’s International COVID-19 Taskforce. The last few weeks have been extremely challenging for us all. The PR industry is one of many industries that has unfortunately been negatively impacted as a result of COVID-19. A recent survey conducted by PRovoke Media found that 77% of PR..

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The Jargon PR Podcast – Why your business needs social media

There is no doubt that social media has worked its way into our everyday lives. And for businesses, it can be used as a direct form of communication with consumers and fellow businesses, giving them the freedom to control their brand message and how it is positioned in front of its target audience. However, it..

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Jargon PR named one of the UK’s top B2B marcomms agencies in B2B Marketing’s UK Agency Benchmarking Report 2020

We are delighted to announce that Jargon PR has been featured in B2B Marketing’s latest UK Agency Benchmarking Report 2020 as 69th top B2B marcomms agency in the UK. The annual report features the leading UK and International Marketing Communications agencies and provides a commentary on the market including emerging trends for 2020. Following a..

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Getting ready for AI

For many, AI has played a big part in transforming businesses. However, in the PR industry, its presence is yet to see an impact – with other industries somewhat ahead of PR. So, how can we catch up? And is there even the need to?  Simon Corbett, Jargon PR’s Founder and Managing Director discusses more…  Industries..

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The Jargon PR Podcast – Building and maintaining positive press relationships

Building relationships with the press is one of the most fundamental factors that goes into a successful PR campaign. Without these in place, there is no platform to communicate a client’s message to its audience and potential investors. However, press relationships can take time and effort to build. And it is the job of a..

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MWC – alive and kicking

Despite its unfortunate cancellation this year, Mobile World Congress is still very much present, discusses Jargon PR’s Managing Director, Simon Corbett. It’s undoubtedly been a somewhat strange week for the mobile industry. Less than two weeks before the show was due to open, the GSMA was left with little alternative but to cancel the event..

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Pancake Day: Jargon PR’s favourite toppings for a PR campaign

A PR campaign is typically made up of several key components (or ingredients). Thought leadership, press releases, executive profiling and media relations are all essential tactics to bring a campaign to life and help a business achieve its objectives. To celebrate Pancake Day, the team at Jargon PR have been discussing our favourite PR ‘toppings’..

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