POSITIONING ARKADIN AS INTERNATIONAL INDUSTRY EXPERTS WITHIN THE UNIFIED COMMUNICATIONS SECTOR
Arkadin enables clients to succeed in a digitally connected workplace with market leading cloud communications services.
Objectives
Tactics
Campaign results
Increased awareness
Jargon PR increased industry awareness of Arkadin’s launches and internal appointments through regular trade press coverage within industry-leading publications
Positioned expertise
Successful positioning of Arkadin’s range of senior executives as industry experts, through regular thought leadership published in key trade and national media
Communicated brand message
The coverage achieved was a mixture of: Technology, Telecoms & UC, and National Business
Testimonial
Having now worked with Jargon PR for the past 6 months, we have been delighted with their service. Selecting the right PR agency is among the most strategic business decisions a company can make. And Jargon PR has done exactly what we have needed them to do. They have helped us establish a strong voice in the media, delivering well-written content and positioning us in the best way to generate solid coverage. The team are professional and easy to work with: We can’t recommend them highly enough!